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Tech & Software

Your Product Lives on a Screen.
Your Stand Shouldn't.

Digital products need the most physical, tactile trade fair experiences. We build stands that make the invisible visible.

The Challenge

Your Product Is Intangible.Your Stand Can't Be.

Software, SaaS, digital services — visitors can't touch your product. If your stand doesn't create a reason to stop, they won't.

Demo Crashes on Fair Wi-Fi

Your live product demo depends on a stable internet connection. Fair Wi-Fi is shared with 10,000 visitors. If you haven't planned for this, your demo is a loading screen.

Last-Minute Product Changes

The new feature ships two weeks before the fair. The UI changed. The demo flow is different. Your stand graphics are already in production. Now what?

"Screen on a Pole" Syndrome

A monitor mounted on a stand wall playing a loop. That's not a trade fair experience — that's a waiting room. Visitors walk past in three seconds.

The Most Expensive Stand Is the One Nobody Stops At.

What We Build

From Screen
to Stage.

Your product lives in a browser or an app. We build the physical environment that makes people want to experience it in person.

Interactive Installations

Touchscreens, gesture-controlled displays, live product environments. We build demo stations where visitors experience your software — not just watch it.

Product Launch Stages

Keynote-style areas for live presentations and product reveals. Integrated AV, lighting, and seating. We also build studios for streaming and online events.

Brand Experience Spaces

Immersive environments that translate your digital product into a 3D experience. LED walls, projection mapping, immersive audio — technology visitors can walk through.

Modular Demo Environments

Reconfigurable stand systems that adapt to different fairs, different products, different audiences. Same design language, flexible layout.

Automotive Technology

Where Digital
Meets the Road.

Automotive suppliers, powertrain innovators, and mobility tech companies need stands that bridge the gap between engineering and experience.

IAA & Automotive Trade Fairs

We build stands at IAA (passenger and commercial vehicles) where automotive suppliers showcase powertrain technology, engine components, and digital engineering solutions.

Technical Symposiums

From the Motorensymposium in Aachen to specialist conferences — smaller formats that need precision engineering and fast turnaround.

Physical Meets Digital

Tech lives in both worlds: physical components with digital engineering. We build stands that showcase both — from a piston to the simulation software behind it.

Client Voices

At the DGS Congress, we needed short-notice flexibility on the patient stand – Public Address handled it with complete confidence. As always, high quality and simply a pleasure to work with.

Manuela Heldabbvie

One Person.
One Hundred Behind.

One project manager coordinates AV integration, LED installations, interactive tech setup, power infrastructure, and on-site build-up. Behind them: over 100 specialized supplying partners who understand screen technology, network infrastructure, and immersive installations. Your demo runs flawlessly because one person owns the entire technical chain.

WHAT YOU SEE

Your Project Manager

One dedicated contact who coordinates AV vendors, interactive tech partners, venue authorities, and production teams. Owns every deadline and every demo test.

WHAT'S BEHIND THEM
AV & LED Specialists

Screen walls, projection, immersive audio, interactive displays

100+ Supplying Partners

Carpentry, electrics, rigging, graphics — specialists for every discipline

Network & IT Infrastructure

Dedicated lines, failover systems, on-site tech support

Creative Engineers

Interactive installations, gesture control, immersive experiences

IFES Network

Trusted local partners from Frankfurt to Shanghai

Also in Our Portfolio

Industry & Manufacturing

We also build stands for chemistry, construction, medical technology, and mechanical engineering — physical products that need to be seen, touched, and demonstrated.

Industry & Manufacturing
Frequently Asked Questions

Questions About
Tech & Software.

Real questions from real conversations with tech and software clients. If yours isn't here, let's talk.

Ask us directly
Technical

How do you handle live product demos at trade fairs?

We plan for dedicated network infrastructure — hardwired connections, failover systems, and on-site tech support. Your demo runs on a reliable setup, not on shared fair Wi-Fi. We test everything during build-up, not on opening morning.

Services

What AV and LED capabilities do you offer?

Everything from single display walls to full LED environments, projection mapping, immersive audio, and interactive touchscreens. We work with specialized AV partners who understand trade fair environments — power constraints, ambient light, and visitor flow.

Process

Our product changes frequently. How do you handle last-minute updates?

Modular graphic systems and digital displays mean content can be updated until the last moment. We design stands where the physical architecture stays stable while the digital content remains flexible.

Budget

What budget range should we expect?

From a 20sqm booth with a focused demo station to a 200sqm+ flagship experience with full AV integration. We provide clear cost structures at every scale — no surprises, no hidden fees. The budget you approve is the budget we build.

Services

We exhibit at multiple fairs per year. Can you provide consistency?

Yes. System-built stands are designed for reuse across 5-10+ fairs with variations for each event. Same design language, adapted layout. We handle storage, maintenance, and reconfiguration between events.

General

Can you coordinate internationally?

Through our international partner network, we deliver consistent brand presence from Frankfurt to Shanghai. One project manager, one design language, local execution in any market.

Process

How fast can you deliver?

Timelines depend on scope, complexity, and whether you have an existing stand system. The fastest way to get a realistic timeline: give us a short call and we'll tell you exactly what's possible.

Your Next Exhibition Is
Coming.

Tell us about your project — we'll show you how we've solved it before.

Explore More of Our Services

How We Work

When concept, design, production, logistics, and onsite support come from one team, nothing falls through the cracks.

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Exhibition Agency

We design the visitor journey through your space — where people enter, what they see first, how they experience your brand.

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Realisation

From production coordination to on-site build — your project manager delivers while you focus on your visitors.

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Custom Exhibits

From a functional lung model to interactive product displays — exhibits that don't just show your product, they make people understand it.

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